Pivot 2020
There have been many buzzwords in 2020, but in the business world, only one has really counted - pivot. Restaurants have had to figure out how to do full service via takeout. Preschools have become essential for frontline workers. Fitness studios now sweat virtually alongside their clients. But still, hundreds of thousands of businesses will reportedly close their doors as a result of the pandemic: many have been unable to zigzag in the necessary way. Nowadays, the ability to change on demand and swerve when needed is the most important skill a person can have.
Listening to first hand accounts of how franchisors have been working with franchisees during this turbulent time has been so uplifting. From guidance about obtaining government loans, working as a collective to bring about innovation or change, to providing relief from financial obligations it has shown that working in a proven system can be tremendously beneficial.
Milestone Franchising was born out of a readiness to pivot. "Did it ever occur to you that all of your previous years of experience led you right to this moment?" These sage words were spoken by a good friend and they really resonated. After thirty years of business experience ranging from Fortune 500 companies to business ownership, in management from marketing to logistics, this foundation is more than solid. Now it will be utilized for franchise consulting.
Compasses are built as a stand alone sealed instrument with a magnetized bar or needle turning freely upon a pivot, which enables it to move fluidly in any direction. If you are finding yourself in a position where you must pivot, Milestone Franchising is here to guide you and lead you in a new direction!
https://www.linkedin.com/pulse/pivot-2020-lisa-linkowsky-cfc/